Your story deserves to be published.

We back authors whose ideas and audience can credibly reach 10,000+ readers. Let’s see if we’re the right fit.

What we look for

Three things that move you up the queue.

01

A distinctive idea

In finance, investing, economics or policy — something timeless, not just timely.

02

Reputation or readership

A serious career in markets, a real audience, or both. We back voices that already carry weight.

03

Commitment to craft

Clarity, rigour, long-term thinking. We back books built to endure.

Begin your application

Takes about 10 minutes. If a question doesn’t apply, write N/A. We review every application and respond personally within 10 working days.

01

Contact details

So we know who we’re talking to, and where to reply.

02

About your book

The idea, the reader, and what makes it different.

Manuscript status *
03

Publishing history

Previous experience, if you have any. A first book is not a disadvantage.

Have you published a book before? *
04

Goals & audience

What success looks like, and the readership you can already reach.

Where do you reach readers?

Tick the ones you use, then add your handle and a rough audience size. Estimates are fine.

At 60/40 we support authors beyond the book. Which areas would you be interested in exploring?
05

Submission materials

Share a link to your material. We accept Word documents, PDFs or Google Doc links.

Please provide one of the following *

Please make sure the link is viewable by anyone with it. If you’d rather send files directly, email them to info@6040publishing.com once you’ve submitted this form.

06

Anything else

The things our questions didn’t ask about.

Prefer email? info@6040publishing.com